During these years (started August 2009) I have included communication as an important aspect of both understanding innovation and accomplishing some kind of collaborative knowledge production on the matter.
Starting the project I tried to explore as many communication possibilities as I could: participating in conversation wherever I could, and was allowed and welcomed to.
In the process of ending this project, meaningful communication of its results seem more pressing than ever.
My main result on exploring communication possibilites is that academic relevance need extreme situated settings. It is not enough with one blog post on the main results from my study of local participatory innovation practices. I mean, it takes a lot of effort just to try and understand what this study is all about.
I am convinced that my results from studying media events, social media and interviewing companies are relevant for all people involved in the swamp (or heaven) of innovation.
I am also convinced that for me to be able to connect with these people I need to engage in conversation – this is also a main result of evaluating my communication exploration.
On Twitter I am present both as @perseverson and as @pernillaseverso The former, more depersonalized twitter-personality has not been meaningful, in the sense of it has not been making people interested in asking and knowing more about my study.
As @pernillaseverso I am both the professional and the personal Me. I have connected with many different people, expressing interest in my research. Here I will continue with 140 character tweets on main results, using the hashtag #PSfoproj.
I have also tried the concept of Network by Doing, exploring the Do Tank-method and its relevance for communicating and stimulating innovation. This I will continue with.
Another way of communicating results from this project will be in form of a workshop with Heidi Nilsson and Sara Ponnert at Media Evolution. With my main results, in form of a text based report (a draft in November), we will situate these results by discussing it in relation to their knowledge of this cluster’s member companies. Our goal is to come up with at least one relevant issue for each company. This will be communicated to the company with an invitation to have a conversation on what this result implicates for the company.
Hopefully this will result in meaningful communication of results, by engaging and involving people in the relevance making process.
